From Paper to Performance: How a Steel Company Transformed Operations with Odoo ERP


Steel Company Operations Transformation


An Indian steel and iron trading and processing company offering profiling, Cut-to-Length Slitting (CTLS) and slitting services across multiple branches and subcontractors. The company relied heavily on manual, paper-based operations.


Challenges


  1. Scattered customer, vendor and stock data across spreadsheets
  2. Manual creation of POs, job orders and delivery notes causing delays
  3. No real-time inventory visibility leading to shortages or overstocking
  4. Poor tracking of materials sent to subcontractors
  5. Slow quote-to-cash cycle affecting customer experience 


Transformation Objective


To unify all business functions under Odoo System, digitizing processes from procurement to production and enabling real-time visibility, traceability and control across the value chain.


Core ERP Components

  • Customer & Vendor Management: Centralized CRM and vendor modules to maintain unified partner data.
  • Procurement & Inventory:  Digital purchase orders, automated stock updates and real-time branch-level tracking. 
  • Sales & Production Integration: Seamless quote-to-order conversion, automated job order creation and live shop floor tracking.
  • Subcontracting & Logistics: End-to-end visibility of materials sent for external processing and digital delivery tracking.


Result


A single integrated platform replacing fragmented systems —improving collaboration, transparency and operational speed.

Operational Impact


  • Eliminated manual paperwork; faster and more accurate processing
  • Real-time stock visibility across all branches
  • Streamlined order flow from quote to delivery
  • Improved subcontractor tracking and accountability


Business Outcomes


  1. Faster quote-to-cash cycle and improved customer satisfaction
  2. Higher profit margins via better scrap and material control
  3. Real-time dashboards enabling data-driven decisions
  4. Scalable ERP foundation for future growth and expansion 

Conclusion


Odoo ERP transformed a traditional, paper-based steel operation into a digitally connected, agile and scalable enterprise, delivering faster, reliable and cost-efficient services.

Talk to our experts at Cerial Projects — we’ll help you build the system that grows with you.




From Paper to Performance: How a Steel Company Transformed Operations with Odoo ERP
Ayomikun Orenuga October 23, 2025
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